A $250,000 Environmental Marketing Challenge

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Sponsored By

Ideabar, A Cox Enterprises Company

Because Ideabar changes minds + moves markets for brands we believe in

Tell us a powerful story about how your metro Atlanta nonprofit organization drives positive environmental change and you could win $250,000 of in-kind marketing services from Ideabar, a marketing + media agency and Cox Enterprises company.

Green for Good furthers our commitment to drive positive environmental change inside our company and within the communities we serve.

We recognize the connection between driving positive environmental change and improving human health and, in even the most challenging times, we are committed to supporting nonprofits in their mission to change the world for the better.

The winner of Green for Good and Ideabar will collaborate to tell an even more powerful brand story together.

  • Entry period: April 1 – May 15, 2020
  • Finalists notified by May 29, 2020
  • Winner notified by July 15, 2020
  • Services rendered in 2020

Start preparing your entry now: See details below.

Services awarded could include: Research, Branding, Creative, Media Planning, Website, and Photography. For a full list of Ideabar services, visit ideabar.agency/services. No purchase of services is required, paid media is not included.

Submit your entry.

Please upload your entry as one (1) PDF document.

  • Accepted file types: pdf.

Start preparing your entry.

How does your nonprofit drive powerful environmental change?

Tell us in an essay of up to 500 words.

What would your nonprofit do with $250,000 in marketing services?

Tell us how you’d collaborate with Ideabar to tell an even more powerful story (see services above).

Include testimonials.

Two from board members or executive leaders in your nonprofit organization, and two from people who are positively impacted by your organization’s work.

Await the results.

Entries will be reviewed and scored by a panel of community judges. These scores will be combined with the results of a community vote to take place in June, as well as scoring by Ideabar employees, to determine a winner.

John Kovac

Sr. Vice President, Brand, Marketing & Creative - Cox Enterprises

Donna Hall

Publisher - Atlanta Journal-Constitution

Stephanie Valdez Streaty

Senior Director, Corporate Responsibility - Cox Automotive

Tyrene Hodge

Senior Manager, CSR Environmental Sustainability - Cox Enterprises

Bob Jimenez

Senior Vice President, Corporate Affairs - Cox Enterprises

2019 Winner: Loggerhead Marinelife Center

Loggerhead Marinelife Center is a leading authority locally and internationally in ocean conservation via sea turtle research, rehabilitation and educational programs. Their world-renowned sea turtle hospital is one of the leading facilities in the world and a prime resource for sea turtle rehabilitation.

Frequently Asked Questions

Who is eligible to enter?

Any 501c3 nonprofit registered in the metropolitan Atlanta, GA area as defined by the Metro Atlanta Chamber.

Does my nonprofit need to be environmentally focused?

The nonprofit as a whole does not need to be, but you should be requesting marketing funds to promote programming that directly drives positive environmental impact.

How and when do I enter?

Entries will be accepted via this landing page from April 1 – May 15, 2020. We will only accept entries uploaded through this landing page. No late or early entries will be accepted.

What do I need to submit for my entry to be valid?

Please reference official rules for further details. Upload one (1) singular PDF document with the following:

  • Up to 500 word essay: how does your nonprofit drive powerful environmental change?
  • In one page or less, What would your nonprofit do with $250,000 in Ideabar marketing services?
  • Include testimonials that talk about the positive environmental change your nonprofit champions
  • A copy of your most recent IRS Form 990

How will I know if I am a finalist?

You will be notified via email around May 29, 2020 with a list of the top finalists.

How many finalists will be chosen?

Up to 10 finalists will be chosen.

How will the finalists and winners be chosen?

A score based on evaluations by Ideabar employees, a panel of official judges, and an online community vote will determine the final winner.

What criteria will be used to judge the entries?

  • The organization or program strengthens the connection between people and nature
  • The organization or program ensures healthy ecosystems and/or minimizes pollution
  • The organization or program inspires people to drive positive environmental change
  • The organization or program enhances human health
  • The organization has a powerful story to tell

When will the winner be announced?

On or around July 15, 2020.